Trained chef, entrepreneur, and former Head of development In Tivoli Gardens, Copenhagen, with more than 25 years of experience. In my time both as an entrepreneur and at Tivoli, I’ve had the unique opportunity to work with franchises, partners and on the development of a wide range of food outlets, restaurants and pop ups. Ive worked with brands like Gasoline Grill, Original Coffee og Royal Unibrew. From ideation to concept development, design, creation and implementation.
My approach is analytic, data-driven, systematic with a dash of creativity. Any obstacle can be turned into an opportunity if we approach it with an expansive mindset. As a development partner, I work to define, simplify and align your concept, and I look up and ahead, to help you always develop and optimize your business.
Experience director and strategist with 25 years experience creating distinctive communications for global brands like Adobe, Yahoo!, LG, Levis, HP and Nike across digital, print, branding, product, direct and social.​ Working at the intersection of communication, user experience, and technology, I've been fortunate to work with a wide variety of business and communication challenges across clients and industries.
By defining and creating your brand in conjunction with designing and building your business, both become stronger and more effective. This allows you to communicate authentically and better connect with the right customers. The result is marketing that is more effective and efficient as you need to spend less to do more.
2024 @ Heywork. All Rights Reserved.